{"id":20830,"date":"2023-12-29T17:33:12","date_gmt":"2023-12-29T16:33:12","guid":{"rendered":"https:\/\/lokalmagasinet.no\/?p=20830"},"modified":"2023-12-30T15:34:32","modified_gmt":"2023-12-30T14:34:32","slug":"lokalmagasinet-a-low-cost-lifestyle-project","status":"publish","type":"post","link":"https:\/\/lokalmagasinet.no\/?p=20830","title":{"rendered":"LokalMagasinet: a low-cost lifestyle project"},"content":{"rendered":"<table class=\"it_nyhet_topp\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td class=\"ic_nyhet_tittel\" valign=\"top\"><\/td>\n<\/tr>\n<tr>\n<td class=\"ic_nyhet_dato\" valign=\"top\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-9635 alignleft\" src=\"https:\/\/lokalmagasinet.no\/wp-content\/uploads\/2021\/03\/cropped-cropped-cropped-lmlogo-e1640691300821.jpg\" alt=\"\" width=\"72\" height=\"118\" \/> (Republisert 29.12.23) <strong>Fra en unders\u00f8kelse av superlokale nettaviser i Norge, uten tilknytning til en papiravis, der Lokalmagasinets redakt\u00f8r ble utspurt i en lengre telefonsamtale i 2018. Unders\u00f8kelsen <\/strong><strong><span class=\"i_skrift_stor\">\u2013 <\/span>av <\/strong><strong><span class=\"contrib\">Lars Julius Halvorsen<\/span> og <span class=\"contrib\">Paul Bjerke <\/span>ved H\u00f8gskolen i Volda <\/strong><strong><span class=\"i_skrift_stor\">\u2013 <\/span>ble publisert som vitenskapelig <a href=\"https:\/\/web.archive.org\/web\/20201201153545\/https:\/\/content.sciendo.com\/view\/journals\/nor\/40\/s2\/article-p115.xml\" target=\"_blank\" rel=\"nofollow noopener\">artikkel i Nordicom Review i 2019<\/a>. Den inng\u00e5r i et st\u00f8rre internasjonalt prosjekt.<\/strong><\/div>\n<div><\/div>\n<div>(Fra LM 20.10.2020)<\/div>\n<div><em>LokalMagasinet<\/em> was established in 2002 by the first and only editor of the online operation. At that time there was no other online or printed newspaper in Vestby, but <em>Moss Avis<\/em> had a relatively high household coverage in Vestby.<\/div>\n<div>\n<p>The editor was an experienced journalist with a background as a journalist in <em>Moss Avis<\/em> and editor in <em>Vestby Avis<\/em>, a weekly newspaper that closed down some decades ago. He wanted to offer a free, online newspaper with a focus on events in the local communities of Vestby, with a combination of magazine and breaking news content.<\/p>\n<\/div>\n<div>\n<div id=\"j_nor-2019-0030_s_005_s_001_w2aab3b8c17b1b7b1ab1b4b9Aa\" class=\"section\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1874 alignleft\" src=\"https:\/\/lokalmagasinet.no\/wp-content\/uploads\/2021\/03\/journalism1_200-e1651420362191.jpg\" alt=\"\" width=\"100\" height=\"122\" \/>Just a few years after the start-up, the printed <em>Vestby Avis<\/em> (part of the Amedia group) was relaunched, increasing the competition for the Vestby newsreaders. According to the editor of <em>LokalMagasinet<\/em>, this was not a fair fight.<\/p>\n<\/div>\n<\/div>\n<p>Backed by the Amedia group, <em>Vestby Avis<\/em> could publish with big financial losses during the first few years<sup><a id=\"ref_j_nor-2019-0030_fn_003_w2aab3b8c17b1b7b1ab1b4b9b1c14Aa\" href=\"https:\/\/web.archive.org\/web\/20201201153545\/https:\/\/content.sciendo.com\/view\/journals\/nor\/40\/s2\/article-p115.xml?product=sciendo#j_nor-2019-0030_fn_003_w2aab3b8c17b1b7b1ab1b4b9b1c14Aa\">3<\/a><\/sup> in order to reach the number of subscribers required to qualify for press support. As a result, the main coverage area of <em>LokalMagasinet<\/em> became limited to the inhabitants in and around the village of Son.<\/p>\n<div>\n<div id=\"j_nor-2019-0030_s_005_s_001_w2aab3b8c17b1b7b1ab1b4b9Aa\" class=\"section\">\n<p><em>LokalMagasinet<\/em> publishes one or two articles each day but has never had any significant income. The solution has been to keep the costs low. The editor works from home and lives on a retiree pension. In addition, he receives valuable unpaid help from friends and family members.<\/p>\n<p>Neverheless, <em>LokalMagasinet<\/em> has lasted for nearly 16 years, running on the editor\u2019s personal motivation and the pleasure he gets from his work. Under the current conditions, <em>LokalMagasinet<\/em> can be around for many years to come, but the activity of the newspaper is totally dependent on the editor.<\/p>\n<\/div>\n<\/div>\n<p>Views: 105<\/p>","protected":false},"excerpt":{"rendered":"<p>(Republisert 29.12.23) Fra en unders\u00f8kelse av superlokale nettaviser i Norge, uten tilknytning til en papiravis, der Lokalmagasinets redakt\u00f8r ble utspurt i en lengre telefonsamtale i 2018. Unders\u00f8kelsen \u2013 av Lars &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"LokalMagasinet: a low-cost lifestyle project\" class=\"read-more button\" href=\"https:\/\/lokalmagasinet.no\/?p=20830#more-20830\">Les mer<span class=\"screen-reader-text\">LokalMagasinet: a low-cost lifestyle project<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[66,38],"tags":[],"class_list":["post-20830","post","type-post","status-publish","format-standard","hentry","category-kronikk","category-presse"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LokalMagasinet: a low-cost lifestyle project | Lokalmagasinet.no<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lokalmagasinet.no\/?p=20830\" \/>\n<meta property=\"og:locale\" content=\"nn_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LokalMagasinet: a low-cost lifestyle project | Lokalmagasinet.no\" \/>\n<meta property=\"og:description\" content=\"(Republisert 29.12.23) Fra en unders\u00f8kelse av superlokale nettaviser i Norge, uten tilknytning til en papiravis, der Lokalmagasinets redakt\u00f8r ble utspurt i en lengre telefonsamtale i 2018. 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